Mumbai : Livpure, one of India’s leading and most trusted customer-centric brands dedicated to consumer well-being, has announced a strategic partnership with UniOne Group to accelerate its retail expansion across India. This collaboration aims to strengthen Livpure’s brand equity and bring its innovative, wellness-focused products to a broader consumer base through a robust network of exclusive brand stores, backed by a seamless omnichannel experience.
The alliance will see Livpure launch over 100 brand stores within the next 18–24 months, with an initial rollout of 50+ stores across Gujarat, Maharashtra, Hyderabad, and Karnataka in the first year. This expansion targets metros, tier-1, tier-2 cities, and district headquarters, ensuring Livpure’s cutting-edge products like Water Purifiers, Kitchen Appliances and Air Coolers, are accessible to diverse Indian households. UniOne Group’s expertise in omnichannel distribution and retail operations will drive this ambitious growth, delivering an elevated shopping experience that aligns with the aspirations of modern Indian consumers.
“Livpure has always prioritized innovation and consumer well-being, establishing itself as a leader in water purifiers. In just two years, we’ve also become one of the top brands in kitchen appliances and air coolers,” said Rakesh Kaul, Managing Director, Livpure. “Our partnership with UniOne Group marks a significant step in expanding our retail footprint across India. Through exclusive Livpure brand stores, we will create immersive, service-led experiences where consumers can explore, interact with, and understand our full portfolio of wellness-driven products. These stores will not only strengthen brand presence but also bring our promise of ‘crafted for your well-being’ closer to every Indian household.”
UniOne Group, with over six decades of experience, brings unparalleled expertise in retail operations and a legacy rooted in iconic brand like Crown TV. Its proven ability to build robust digital infrastructure and manage large-scale retail networks makes it the ideal partner for Livpure’s vision of becoming a household name. The partnership leverages UniOne’s integrated approach to omnichannel expansion, ensuring Livpure’s products are available both online and offline with unmatched speed and scale.
Mr. Saurabh Jhaveri, the spokesperson of UniOne Group, highlighted the shift in consumer preferences, stating, “Today’s Indian consumer seeks immersive brand experiences, moving away from multi-brand outlets to exclusive stores where they can engage with a brand’s full range. This collaboration with Livpure strengthens our shared commitment to delivering quality and innovation, positioning Livpure as an omnichannel leader in India’s evolving retail landscape.”
Livpure’s extensive product portfolio is designed with a focus on sustainability and quality, catering to the growing demand for wellness-driven solutions. With over 1 million happy customers and a PAN-India distribution network supported by 1,000+ certified engineers, Livpure continues to set benchmarks in the industry. The company’s mission is to make Livpure synonymous with health, convenience, and well-being delivered across Indian households.
This partnership marks a pivotal step in reshaping India’s retail landscape, reinforcing Livpure’s position as a trusted market leader. By combining UniOne Group’s retail expertise with Livpure’s innovative products, the alliance is set to create a lasting impact, bringing wellness-focused solutions closer to consumers nationwide.
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